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From Google announcing plans to stop tracking users in Chrome, Bing dramatically updating their Search interface and updates to Google My Business insights, it’s been another big week in digital, and digital advertising in particular.
Australian users were left reeling after Facebook banned viewing and sharing news content on the platform last week, but within days they had reversed the ban. We take a look at Facebook’s about-face, as well as recent updates to Google Image Searches, Google Ads reporting features, and the importance of backlinks for SEO in this weeks’ Weekly Wrap.
It’s been a big week in digital news, but you won’t be able to read about it on Facebook. Undoubtedly the most significant piece of news this week was Facebook’s ban on news content in Australia. We take a closer look at this in our Weekly Wrap, as well as the latest update to Google Search Ads and the successful landing of the rover Perseverance on the surface of Mars.
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It’s been another Google-heavy week in digital news, with announcements being released about Core Web Vitals, new features for Search ads, and a study from Monash University about how Google stands up to its competitors. Keep reading for the latest in digital.
Google Ads users are about to see a shift on the platform, with big changes on the way for phrase match and broad match modifier keywords. Take a look at our run-down of this news, as well as other highlights in digital from the week, including Bing’s plans for the Australian search market and Spotify’s hints towards monetising podcasts.
Join us as we take a look at the biggest news in digital, from Google investing $1 billion into news publishers, GameStop shaking up the U.S. stock market, gambling apps coming to the Australian Google Play Store, and more.
Politics aside, it’s also been a big week in digital. From Wikipedia’s 20th birthday to further developments in the News Media Bargaining Code drama here in Australia, we take a look at the week in digital news.
New Year feels like a distant memory already. This week in digital we look at the launch of a new subtopics Google ranking factor, YouTube making a new feature to add shopping capabilities to videos, Google pausing all political ads in the U.S., plus more.
Craziness of the world aside, it has also been a busy time in digital. This week we look at tech newcomer Voxie shaking up text marketing, some big wins in the fight for net neutrality in the U.S. and a great resource for Google Analytics users to avoid the curse of false conversion tracking.
As the year starts to wrap up, we look back at the rollercoaster week in digital. From Facebook UK moving their users under US privacy terms, the 10 big technology trend predictions in marketing for 2021, to what new competitors to Google will actually need to do to succeed in the market.